Qualcomm |  Mercedes-AMG Petronas F1

Qualcomm | Mercedes-AMG Petronas F1

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Qualcomm Applied sciences, Inc. and the Mercedes-AMG PETRONAS F1 Crew introduced a multi-year deal that features the Snapdragon model.

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The strategic collaboration will leverage the facility of the Snapdragon® platform to create distinctive fan experiences, each in particular person and digitally. The workforce will discover alternatives to leverage Snapdragon and different Qualcomm® applied sciences to speed up digital transformation and create a world-leading sensible house on the workforce’s UK campus.

Snapdragon is the buyer merchandise model of Qualcomm Applied sciences. Snapdragon platforms energy experiences on many of the world’s premium smartphones, gaming and XR gadgets, related automobiles, PCs, and wearables.

The Snapdragon brand is proudly featured on the workforce’s 2023 automobile, the Mercedes-AMG F1 W14 E PERFORMANCE, unveiled in the present day on the Silverstone circuit in England. The Snapdragon model will even be featured on drivers’ racing fits, senior workers’s apparel, and within the storage and on the monitor fringe of the workforce surroundings.

Qualcomm Applied sciences, Inc. Senior Vice President and CMO Don McGuire mentioned:

Snapdragon delivers world-class experiences and our companions are best-in-class. Mercedes-AMG PETRONAS Formula 1 Team The main high-tech workforce at F1 makes them the perfect companion of alternative for the Snapdragon model. Collectively, we’re dedicated to reimagining the fan expertise by bringing Snapdragon to followers all over the world.

Mercedes-AMG PETRONAS Formulation 1 Crew Crew Principal and CEO Toto Wolff mentioned:

Innovation is the core of our enterprise. Connecting with our followers and constructing the office of the long run is simply as vital within the design and building of our race automobiles. We have now the right companion to innovate and remodel with the Snapdragon model. We sit up for creating distinctive and daring options as we transfer ahead in these areas.

Richard Sanders, Business Head of Mercedes-AMG PETRONAS Formulation 1 Crew, added:

We’re happy to announce our collaboration with Qualcomm Applied sciences and embody them in our increasing companion ecosystem. With a number of thrilling tasks deliberate, our shared ardour for know-how and innovation will carry seen advantages to our followers, companions and workforce. It is nice to welcome the Snapdragon model and see the emblem on our newly launched 2023 car. We sit up for increasing our cooperation as we start our renewed partnership.

About Qualcomm

Qualcomm permits a world the place everybody and the whole lot is intelligently related. Our single-technology roadmap permits us to effectively scale the applied sciences that began the cell revolution—together with superior connectivity, high-performance, low-power computing, on-device intelligence, and extra—to the subsequent technology of related sensible gadgets throughout industries. Improvements from our Qualcomm and Snapdragon household of platforms will allow convergence on the cloud edge, remodel industries, speed up the digital economic system and revolutionize the way in which we expertise the world for the larger good.

Qualcomm Included consists of our licensing enterprise, QTL, and most of our patent portfolio. Qualcomm Applied sciences, Inc., a subsidiary of Qualcomm Included, with its subsidiaries conducts considerably all of our engineering, analysis and growth features and all of our product and repair enterprise, together with our QCT semiconductor enterprise. Snapdragon and Qualcomm branded merchandise are emblems of Qualcomm Applied sciences, Inc. and/or its subsidiaries. Qualcomm patented Qualcomm Included license applied sciences.

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